FICOD

"Embed" is a web code that defines a total paradigm shift in the new audiovisual industry. Our stories are faced with the comments, flow through the RSS, embed in blogs, forwarded by email. Beyond the control of the authors. Replicas, remixes, recreations arise. Internet allows all of us to be audiovisual historians. Youtube, youlook, youread, youmake. How will be the audiovisual storytelling of the future? How will be the audiovisual process of creation, distribution and exhitibion? This discussion session aims to answer these questions and serve as an observatory of trends for industry professionals.