FICOD

Will Mills

• Music & Content Director
• Shazam

Will Mills is Director of Music & Content at Shazam, the world's leading mobile discovery service. Shazam has >150m users worldwide and is adding more than 1m new users each week. Since taking up the post, Will has set up strategic partnerships with some of the world¹s leading music and digital companies. He has also led the expansion of Shazam¹s music database from 1 million to over 10 million tracks, co-invented patented technologies, instigated Shazam's ticketing strategy and developed promotions with some of the world's leading artists. Prior to working for Shazam, Will worked in the traditional music industry carrying out roles in management, A&R and writing/production. Will graduated from Goldsmiths College, University of London and is an experienced speaker in the digital, music and mobile industries, having keynote presented and/or moderated at conferences including SXSW, Popkomm, In The City, Sonar, Canadian Music Week, Social Media Week and many others.