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Workshop. Interactive Digital Ent.

RTVE

Clanners: children and smartphones, looking at the world trhought their eyes

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  • Wednesday, November 23 2011
  • Time: 19:15 - 20:00
  • Room: T5

The Clanners were born with the aim of being the image of TVE Clan channel and becoming close figures to the children that could communicate the channel values. In the course of 2011 summer the Clanners arrived at the Spanish smartphones through the Clan app.
The result: almost 50.000 pictures uploaded by children showing their holidays reality.

Speakers:
Santiago Fandiño Lousa - Subdirector de Contenidos Infantiles - Medios Interactivos - RTVE
Jose Juan Ruiz - Director de Infantiles - RTVE

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