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Discussion. General

Fundación-Colección Thyssen-Bornemisza

De-localisation of digital contents in cultural institutions: in search of the user

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  • Thursday, November 24 2011
  • Time: 12:00 - 12:45
  • Room: T6

Cultural institutions have enormous potential in the digital field as a result of the quality of their contents. These cannot merely be disseminated on their institutional webs but must also be used to create interesting resources and projects in web environments visited by the entire range of user types: videos, images, collaborative encyclopaedias, web-tv channels, music available by streaming, educational holdings, electronic publications etc. Before embarking on this endeavour it is advisable to have a strategy with which to study the organisational, legal, marketing and promotion implications as well as to fix goals and to be able to measure and assess impact.

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Speakers:
Javier Espadas - Jefe de Informática - Museo Thyssen-Bornemisza, Madrid.
Iñaki Arredondo - Co-fundador y CEO - Madpixel
Adolfo Corujo - Socio de Llorente & Cuenca
Titto Ferreira -  CEO - TF Interactiva
Javier Pantoja - Jefe del Servicio Web y Desarrollos online - Museo del Prado
Ana Alvarez Lacambra - Responsable Web y Nuevos Medios - Museo Thyssen-Bornemisza, Madrid
Apoyo técnico: Alzinia Telecomunicaciones S.L.

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