Workshop. General
Gigigo Mobile Services
Mobile Apps: Brand Differentation through Innovation
- Wednesday, November 23 2011
- Time: 15:15 - 16:00
- Room: T5
With over 300.000 mobile apps in the diffentent mobile apps and with the brand´s ultiimate goal of differentiation, it is hight time to become aspirational for mobile consumers. Innovation is key to surprise users with new tools such as augmented reality, image recognition which allows us to establish emotional bonds between our brand & the consumer.
Speakers:
Sergio Llorens - Director General & Founder - Gigigo Mobiile Services
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